We’ve just hung our first ever window display in our favorite spot in Edinburgh and we couldn’t be more thrilled! Doesn’t it look fantastic? We’ve been fan’s of the delicious gourmet chocolate at Coco’s in Edinburgh since it opened in 2004. To say we were super excited when we confirmed to take on their window space and exhibition area to fill both their Bruntsfield and Broughton Street shops with our work is a massive understatement – it’s a dream!
It didn’t take us long to work out what to do, as we’ve always wanted to do it… Giant glasses have been a dream of ours for some time now, and we were totally psyched to get the chance to finally create them. We decided that if we’re going to do it, we’re going to do it properly; bring on the large scale screen-printer!
Rather than ship our idea off to some faceless printing company, we decided to take things into our own hands and to create our very own spectacular screenprint. We’ve never printed on this kind of scale before, so our project was a big experiment for the two of us. We are so impressed with how well it all went! So, how did we make it? Well, after taking the shop measurements (‘Coco’ is painted on the window, and we wanted to make a feature of it), we calculated where we wanted everything to go and then created our artwork to scale and printed it onto acetate. Looking good already!
We used a massive screen for the job as we wanted to get the glasses printed in one whole piece rather than having to join them together. To do this, we coated the screen with a photo emulation and used the acetates to expose the image onto it, like you would expose a negative to create a photograph. When you wash the screen, the bits that were covered during exposure dissolve off and you’re left with your image. Perfect! Next, we attach the screen to the press, pop paper underneath and screen-print using black and our signature mint green… So satisfying!
Once the prints were dry, we mounted them onto Kappa board and cut them out by hand.
Then we wrapped everything up in bubblewrap to transport it to the store for hanging…
Using see-through fishing line, we started the installation by hanging the ribbon and glasses at the top, then worked our way down. Once we had the signage hanging, we could start playing with the layout of our products and the all important chocolate! We had an idea of where we wanted our prodcuts to go, so we started with them and added in Coco’s sweet treats to fill it up and make it look irresistible. . .
When we were happy with the way the window looked, we took a well deserved chocolate break before starting to hang our work inside. It would have been rude not to sample some of Coco’s creations after all that hard work; it is the best chocolate in town and we were drooling whilst we were working!
Ahhhhh! All in a hard day’s work 😀 Our pictures are a little dark as we were in the store late last night hanging it all up; we couldn’t bare to keep it a secret any longer! We’re going to take a few daytime snaps of both shops and all the work to share with you in the next few days… Any excuse for another hot chocolate 😉
We’re so proud of our first visual merchandising project as Vivid Please; it was a really big challenge for us but we think we did a brilliant job! We’d like to say a massive thank you to Coco Chocolate for all the support and such a fun and exciting opportunity!
We’d really love to hear what you guys think of it all – we hope you like it as much as we do 🙂